H&M Studio AW18, part 2

The countdown has begun — tomorrow the H&M Studio AW18 finally launches in store and online! And although I’ve already showed you all of my fave looks in this video, I thought it’d be fun to quickly share the photos too.

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H&M Studio AW18 soon to arrive!

When looking at my two previous “wishlisted” posts, this look perfectly reflects my current taste in Autumn dressing. Think chunky fabrics, sleek shapes and rich colours. And this then seamlessly brings us to H&M Studio!

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GP&J Baker x H&M

F L O R A L, that’s what’s up! You’ve seen the preview here, you might have seen a few shots on Instagram here, but as the GP & J Baker x H&M collection launches TODAY, I can now share the full editorial with you guys!

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#GPJBAKERxHM coming soon

Fave highstreet brand H&M launches another unexpected but smashing collaboration; this time with British fabric brand GP & J. Baker! The result showcases bold flower prints and wide flowy materials — just how I like a mid-Summer collection 🙂 Justine and I translated our own take on the collection in a smashing editorial, which I…

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H&M Studio SS18

It’s here, it’s here! Last season the H&M Studio collection was all about neutrals, sharp cuts and thick, sturdy materials (see what I’m talking about right here), but this time, it’s quite the opposite. Think bright colours, big eye-catching prints and breezy textures that instantly get you ready for Summer. And since my H&M lovestory…

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